Aura

REBRAND PROPOSAL 

YEAR: 2020

ROLE: CONCEPT/ART DIRECTION

   

BRANDING PROPOSAL FOR AURA, A LOYALTY CLUB BASED IN THE UAE.

the idea behind the identity was to FOCUs ON ELEMENTS within THE GCC REGION, SUCH AS A COLOR SCHEME BASED ON PRECIOUS STONES AND A HAND-SKETCHED CALLIGRAPHY-BASED LOGO.

ipad_updated-3
cover-1
02-copy
004-copy
4005
vouchers-copy
bag2-copy
watch-copy

RAFAEL BERGAMINI