Aura

REBRAND PROPOSAL 

YEAR: 2020

ROLE: CONCEPT/ART DIRECTION

   

BRANDING PROPOSAL FOR AURA, A LOYALTY CLUB BASED IN THE UAE.

the idea behind the identity was to FOCUs ON ELEMENTS within THE GCC REGION, SUCH AS A COLOR SCHEME BASED ON PRECIOUS STONES AND A HAND-SKETCHED CALLIGRAPHY-BASED LOGO.

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RAFAEL BERGAMINI

RAFAEL@RAFAELB.COM

DÜSSELDORF, GERMANY